Hundreds of happy drivers join school as website gets P for ‘passed’

Driving instructor Alan Lynch of ABL Driving School has given his new website a ‘P’ - for passing with flying colours - since it brought hundreds of new drivers queueing for lessons.

Having found Birmingham web design company, Opace Technology Solutions, Alan had to take on four new instructors to handle demand after his website brought in more new students than he had ever imagined.

David, Managing Director of Opace Technology Solutions, said: “We developed ABL Driving website and provide ongoing search engine optimisation and internet marketing support to gain more visibility and attract new students. Businesses previously had to rely on word of mouth, yellow pages, flyers etc. Now all this information is available a few clicks away."

“A good website is an essential building block to business success. Reputation is paramount and a positive, friendly, approach is the best way to generate repeat business. Along with search engine optimisation, and social networking, it will bring great pleasure and satisfaction to any business: we know, from other clients who have doubled in size since using our website and services.”

Alan, of Rubery, Birmingham, said: “The driving school, launched last year with little business knowledge, has grown exponentially."

“Having the website created and investing in the search engine optimisation has been a huge factor by allowing customers to access information via the internet. It’s amazing."

“Word of mouth is still the best form of advertising, as in this tough market, the customers rule. But the website and having an honest, integral work ethic has turned my business into a success.”

On average ABL Driving School receives half a dozen enquiries per week via the email call-back service and phone - half of whom join, equating over twelve months to more than 200 fresh pupils.

Alan added: “It’s not bad going at all for a small Birmingham driving school and easily worth the investment. With this great growth, I have had to recruit four extra instructors. Having a strong website with good credentials can assist, massively, in the growth of any business.”

via Posterize