Monday, November 8, 2010

English luxury lifestyle brand Thomas Lyte is set to open the doors to its new
flagship store in London’s Burlington Arcade on Thursday 18 November,
coinciding with the switching on of the Arcade’s famously beautiful Christmas
lights.

Currently hidden behind images of Thomas Lyte’s covetable fine leather envelope
wallets, the store’s sumptuous interior will be a fine match for the Arcade in which
it sits, achieving a beautiful fusion of tradition and modernity that sees Thomas
Lyte’s core values brought to life.

The brand’s seamless combination of
craftsmanship echoes the very heart and values of Burlington Arcade,
complementary to its unique British heritage and attention to excellence.

The Arts and Crafts movement, from which the brand’s creative vision stems, will
be represented by the Thomas Lyte floral motif running throughout the store, while
the brand’s unwavering devotion to quality craftsmanship and design will be
evident in the beautiful finish of every part of the store’s interior.

With the décor
achieving a seamless blend of leatherwork and silverwork, the store will act as a
showcase for the two disciplines that are garnering Thomas Lyte such a devoted
following.

Gleaming silver display stands will rise out of butter soft leather window
beds, holding aloft some of Thomas Lyte’s signature pieces to passers by.

Entering at street level, the Thomas Lyte customer will be met by an impressive
collection of ladies’ bags, modern leather accessories and lifestyle pieces. While the
lower ground floor area, playfully called the ‘The Club Room’, will host a more
masculine range of leather luggage and tote bags. Sporting enthusiasts will be
delighted by a sublime display of silver trophies, all of which have been created in
the Thomas Lyte Silver workshops.

With dedicated silver and leather workshops in London, Thomas Lyte’s master
silversmiths and craftsmen use traditional methods combined with innovative
techniques to create beautiful and bespoke products – capturing the demand for
UK manufactured products of the finest quality.

The store’s first floor will house
the Thomas Lyte private client suite, accessible by appointment only. This is where
the most discerning of Thomas Lyte customers will meet with expert designers and
craftsmen to explore the possibilities of bespoke.

The bespoke service, which allows
customers to take home a truly unique creation, is available on all core Thomas
Lyte products.

An architectural masterpiece that has housed an exclusive selection of premium
brands and boutiques since 1819, the Burlington Arcade’s annual Christmas lights
ceremony has become an institution in itself, with the unveiling of festive décor that
never fails to impress. This year, a classic green and gold theme will provide the
perfect backdrop to the opening of luxury English lifestyle brand Thomas Lyte.

Thomas Lyte, 12-13 Burlington Arcade, Mayfair, London.
For more information please contact Blaire McColl or Kate Champion at APR
Communications. Tel: 020 7251 2227 or email: bmccoll /
kchampion@aprcommunications.com
Original comment at Thomas Lyte

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